Bio‑Hybrid wins Red Dot Award
This prize is a coveted quality mark for high-grade design with international prestige: the Red Dot Award. Et voilà! We won it: the “Red Dot.” Now we’re allowed to decorate ourselves with the “2019 Red Dot award winner” label. With our Bio‑Hybrid that, as you know, is not only a new vehicle but an innovative, design-focused platform for digital mobility of tomorrow, we convinced the international judging team in the Design Concept category.
The award competition organized by the Red Dot Design Museum in Singapore exclusively looks for well-designed inventions, novel concepts and products ready for use that are not available on the market every year. The judging team only considers designs that clearly distinguish themselves from comparable creations due to their outstanding styling.
Of the more than 4,200 entries from 48 countries only some 250 concepts were selected for an award. This equates to merely some 6 percent of the entries: a select group that emphasizes the value of the award once more.
Big praise for our design team that did a fabulous job: many thanks to them and also to the large number of expert judges that – we daresay with a smile – lifted us upon this design throne.
We’re delighted about this recognition because we view it as both approval and motivation. Our aspirations for our product are high. Design, for us, is more than the sheer look of the vehicle. We strive to achieve the perfect symbiosis of functionality, technology, driving pleasure and the purely visual. To combine and offer all this for a new form of personal and design-focused means of transportation in urban environments is a great challenge.
We’ve extensively experimented with the look of our Bio‑Hybrid and have come a long way ever since the first pilot vehicle in 2016 that was preceded by numerous scribbles, drafts and proposals and the current version with a nearly production-ready design.
Our goal is to create a contemporary means of transportation for urban and eco-friendly mobility where every single detail fits its idea to a T. In the Bio‑Hybrid, form, function, high tech and the sheer pleasure of zero-emissions driving will come together in a package that’s successful in every respect.
At the end of September, we’ll travel to Singapore for the official awards ceremony.